Post Summary (X)
In "Post Summary," you can review basic performance information about your posts, such as "Number of Posts," "Average Engagement Per Post," "Trends by Posting Time," and "Engagement by Hashtag."
In each graph and table, values are displayed on the day the post was made from your X (formerly Twitter) account. For example, if a reply to a post made on July 1st occurs on July 2nd, it will be displayed as a reply for July 1st.

Available Analytics Items
- Post Summary
- Impressions
- Average Engagement
- Post Types
- Media Ratio
- Average Engagement by Media Type
- Link Inclusion Ratio
- Average Engagement by Link Inclusion
- Hashtag Inclusion Ratio
- Average Engagement by Hashtag Inclusion
- Average Engagement by Hashtag
- Posts by Day of Week and Time
- Most Used Words
Post Summary
In "Post Summary," you can view data for your "Number of Posts," "Replies," "reposts (formerly retweets)," and "Likes" in a graph.

Impressions
In "Impressions," you can check the impressions for your posts.
Values are displayed on the day the post was made from your social media account. For example, if a post made on July 1st gains impressions on July 2nd, it will be displayed as impressions for July 1st.
Average Engagement
In "Average Engagement," you can view the trend of average engagement per post in a graph. Click the title to navigate to the average engagement analysis page.

Post Types
In "Post Types," you can check the number of your posts by type. Posts are categorized into the following three types:
- Your regular posts
- Replies from you
- reposts (formerly retweets) from you

Media Ratio
In "Media Ratio," you can view the proportion of your posts with or without media in a graph.
Average Engagement by Media Type
In "Average Engagement by Media Type," you can check "Average Replies," "Average reposts (formerly retweets)," and "Average Likes" for each media type. You can instantly see which media types have high engagement.
Link Inclusion Ratio
In "Link Inclusion Ratio," you can view the proportion of your posts with or without links in a graph.
Average Engagement by Link Inclusion
In "Average Engagement by Link Inclusion," you can check "Average Replies," "Average reposts (formerly retweets)," and "Average Likes" based on whether posts include links or not.
Hashtag Inclusion Ratio
In "Hashtag Inclusion Ratio," you can view the proportion of your posts with or without hashtags in a graph.
Average Engagement by Hashtag Inclusion
In "Average Engagement by Hashtag Inclusion," you can check "Average Replies," "Average reposts (formerly retweets)," and "Average Likes" based on whether your posts include hashtags or not.
Average Engagement by Hashtag
In "Average Engagement by Hashtag," you can view "Number of Posts," "Average Replies," "Average reposts (formerly retweets)," and "Average Likes" for each hashtag used, in a table format.

Posts by Day of Week and Time
In "Posts by Day of Week and Time," you can check the day and time you posted in a table format.

Most Used Words
In "Most Used Words," you can check the words you frequently post. The more frequently a word is used, the larger it is displayed.
